Strategic Workshops

A successful organisation
requires a process, a strategy and creative space

Together, we explore, create and develop successful products and services that bring value for the people who use them and for your organisation

Create relevant solutions and positive results for all the parties involved

Is this you?

But you’re struggling with one or more of the following:

These Workshops will change everything

Once we understand the underlying needs and motivations of the people who will be using your products or services, and after identifying the objectives your organisation has, we can then define a strategy and plan to move forward that aligns with your objectives.

Together with your teams, we’ll ideate, conceptualise and create meaningful and innovative solutions that allow you to stand out from the crowd in a relevant way for your audiences, now and into the future.

You’ll be able to:

Create a strategic direction that has you standing out in a crowded industry
Have products and services that align with your future direction and don't drain business resources
Stay in touch with industry trends and groundbreaking solutions
Bring your ideas to life with confidence
Easier, faster decision making with less risk

What You’ll Get:

A strategy and customised roadmap to move forward
Clarity and direction so you can stay ahead of the curve
Repeatable methods for creating innovative products and services putting humans at the center of your processes
Knowledge and access to specialist resources for all types of business tasks and methodologies including (but not limited to): design thinking, futures design, trend forecasting and agile methodologies
A set of products and services that help you stand out and provide meaningful solutions to your audience while evolving them as your context evolves

The most successful topics:

Design Thinking applied to solving a specific organisational problem and end with a clear direction and a plan for all the participants involved
Trends x Innovation to identify relevant global social trends to translate them into opportunities for product or service development/improvement
Futures Design applied to future-proof solutions using creativity, imagination and strategy to navigate a fast-evolving, complex environment
Inspirational & creative retreats for team building and wellbeing. Break away from the routine to expand perspectives and generate solutions, strategise and plan with a renovated energy

Insights

Understanding human needs, motivations, behaviours and pain points to uncover opportunities, from creating a new service or product, to increasing satisfaction and engagement. Learn how to serve better your audiences and communities and create positive impact for both.

Strategy

Once we understand the context and its opportunities, we can then define a robust strategy to get to where we want to be, knowing the changes required, the aspects to leverage and the path to transformation.
Change needs a strategy and leadership that drives it.

Action

Ultimately, we achieve our goals by taking action and making things happen in an agile and flexible way, allowing us to keep adapting and evolving as the context and needs evolve as well.

who am i?

Hi! I'm Mireia

Translating human insights into sucessful results.

I have more than 15 years of experience working as a human-centered researcher at an international level, and always as an avid learner.

I specialised in Trend Research and Innovation Managament at the Central Saint Martins (University of the Arts London) and have experience working on both, agency side and in-company.

My work has informed innovation processes for different types of organisations and institutions internationally, and I’ve lead research projects and teams distributed in different time zones.

I’m also a certified Executive & Life Coach, especialised in NLP and Breathwork, as well as a speaker at public events for creative professionals.

Organisations I’ve worked with include:

SNCF (France), BBC (UK), British Science Association, Barcelona City Council, Fira de Barcelona, The Guardian, Nature Publishing Group, Groupe PSG France, eDreams ODIGEO, N26 Bank, Generalitat de Catalunya, Universidad Complutense de Madrid, Universitat Oberta de Catalunya, amongst others.

Only when we put the humans who will benefit from what we do at the center of our processes, we can then create meaningful solutions, experiences and services that respond to their needs, pain points and deep motivations in the most relevant way.

In a fast-changing world, we have now the possibility to create positive impact and transformation for people, places and organisations.

Linkedin profile.

What they say

“I've worked with a number of very talented User Researchers over the course of my career, and Mireia even stands out among this group. Mireia approaches her work with great enthusiasm and dedication. She approaches unknowns as opportunities rather than as problems - consistently putting great thought and consideration into investigating a particular area. She's able to see and manage both the big picture and the small details, and importantly, knows how and when to leverage one to help make an impact in the other. Throughout my time working with her, I could always count on Mireia to be clear, concise, open and honest - all attributes that I really value and I think that made our collaboration and our product better as a result. I sincerely hope I get a chance to work with her again in the future, but if not, I feel very grateful to have had the opportunity to work and learn from her in the time that I had!”

“In a moment of uncertainty and feeling stuck in the project, working with her was a source of inspiration and provided the clarity, mentorship and guidance I needed to feel in control and create impact. It was fresh air and a renovation that still lasts.”

“Mireia and I worked together on a qualitative project for Peugeot, in Europe. She proved to be reliable, highly skilled on project management and community management. She's positive, worked hard to deliver inspiring and actionable results for our client. She's both proactive and a fast learner you can rely on”

“I had the opportunity to work with Mireia on several projects we had at Nethunting and she is an outstanding professional. Her contribution always adds value and she commits to the project. At a personal level, Mireia has skills that make the project even better: good communication, caring, enthusiastic and bringing new ideas. I would strongly recommend working with Mireia for any project that involves understanding people and analysing their drivers and needs.”