Organisations
To unlock something more powerful from your people, you have to offer something deeper and more meaningful.
Innovation is the result of how teams collaborate, think and decide.
Most organisations are good at defining what they want to build.
What’s harder, and what determines whether it actually happens, is understanding the human reality they’re building into.
I work with organisations and teams to close that gap, from genuine insight about the people you serve and the people you lead, to a strategy that’s grounded, future-facing, and built to move.
What I offer
Human insight + future thinking
I combine rigorous human research with futures thinking and strategic foresight, so your decisions are grounded in what people actually need today, and oriented toward where things are genuinely heading.
This includes: user and customer research · organisational culture diagnosis · trend and signals analysis · strategic foresight · research that connects directly to strategy.
Strategy needs aligned teams and belief
A strategy is only as strong as the team behind it. And most strategies fail not because the thinking was wrong, but because the conditions inside the organisation weren’t ready for it.
That means looking beyond the what (product/service, roadmap) and examining how decisions are really being made.
I work with leadership teams and organisations to surface what’s actually happening at that level and shift it. So that when the strategy moves, the people move with it.
This includes: leadership team facilitation · culture and ways of working · organisational diagnosis · aligning belief and strategy · ongoing advisory
Why it works
Strategy without human understanding produces decisions that don’t land. Human understanding without strategic direction produces insight nobody acts on. And both, without alignment inside the organisation, produce change that doesn’t stick.
I work across all three — simultaneously, not in sequence. That’s what makes the difference between a project that produces a good output and one that actually changes how an organisation operates.
What makes The Creatist Lab different
The gap between a good strategy and its results is almost never technical.
It’s human.
The Creatist Lab is where human insight meets conscious and strategic direction.
The world is changing faster than you can process and you’re making decisions without a clear view of where things are heading
I bring futures thinking and strategic foresight into the work, practical tools for making better decisions today, grounded in how people and behaviours are actually shifting, so you’re not only thinking about the next quarter, but also about how today’s decisions support the future you want to build, considering complexity and uncertainty.
Focusing not only on the what, but also on the how
Changing strategy without changing how you operate often leads to the same outcomes under a different name. Building a prosperous and sustainable present and future also requires evolving the way decisions are made, work is approached, and teams operate.
Committed to creating prosperous realities for all the agents involved
Real prosperity means more than financial results. I work with organisations, teams and individuals who understand that what’s good for people, customers and the world around them isn’t in conflict with strong performance, but actually what makes it sustainable.
Most consultants give you analysis, most coaches give you reflection and most researchers give you a report. I go deeper and with more coherence than any of these in isolation, and connect them.
The result isn’t better insight or more confidence in isolation. It’s decisions that hold, strategies that actually move, and leaders and organisations that operate differently, not just think differently.
How I work with organisations
Futures Team Labs
Half or full-day sessions for teams in tech, consulting, marketing or events.
You get:
Shared understanding of key trends and possible futures.
Space for honest conversation about fears, hopes and possibilities.
Clear commitments on how the team wants to show up now.
Leadership & Teams Journeys
For senior teams, business units or high-potential groups.
You get:
A journey of workshops, group coaching and reflective sessions.
Individual sessions for key leaders to align their personal and organisational futures.
Practical experiences to shift culture in the day-to-day (not just in workshops).
For coworking spaces, innovation hubs, and communities of founders and leaders.
Curated talks and labs on social trends, meaningful business and leadership.
Signature programmes that your members can join, branded with your space.
A way to offer depth and reflection as part of your community value, differentiating from the generic socials and yoga sessions that everyone else offers.
They already trusted us
Brighton Wellness Festival
N26
Sikanda
All Women in Tech
Aticco Workspaces
Unobravo
Fira de Girona
Espai Casa Sabater
It’s not about paying them more, adding another resilience talks,
or organising a bigger offsite
BUILT FROM INSIDE THE ROOM
Hi! I'm Mireia
I’m the founder of The Creatist Lab, a design researcher turned
futures-focused coach and facilitator.
I’ve spent most of my career inside consultancies and organisations, listening to what people wish work could be. The Creatist Lab exists to turn those quiet wishes into actual futures.
More than 10 years experience informing the development and launch of services and products for organisation such as: N26, SNCF France, The Guardian, Google Pixel, Barcelona City Council.
Lead international research teams for product and design innovation, teaching at business and design schools.
Studied meditation at a Buddhist temple, certified as a Integrative Life and Executive Coach with NPL at the Claudio Naranjo school. Breathwork facilitator by Catalina Rojas IN-BREATH, and certified in applied psychological astrology under jungian perspective.
I’m also graduated in Business Management and Market Research, specialised in Innovation Management and Trends Research at Central Saint Martins (London).
For the past 6 years, I’ve been fully dedicated to holding space for professionals who want to grow from a place of purpose and integrity. In that time, I’ve also been giving talks, facilitating workshops and teaching at institutions, universities and professional schools.
